Industrial
Investor Day 2024
Dow · 2024
A diagonal-split materials deck. Slate and white fields divided by a hard diagonal, teal wave renders at the seam, and the red Dow diamond floating in the white zone.
Design System
Color Palette
Dow Red
#E80033
Diamond logo / accents
Slate Blue
#46586B
Diagonal field
White
#FFFFFF
Upper field
Teal Wave
#40C1AC
Material renders
Cream
#F0E9DC
Serif title tone
Typography
- Headings
- Bold serif title in cream on slate — distinctive among peers; similar to Source Serif 4
- Body
- Clean sans for interior content
- Notes
- Serif display plus diamond logo gives a heritage-meets-materials feel.
Visual Style
DiagonalMaterialSerif-accentedComposed
Layout
Hard diagonal split; logo centered in the white upper-right, serif title lower-left on slate, teal waves at the seam.
Imagery
Rendered polymer waves and material textures at the diagonal boundary.
Charts & Data
Slate and teal bars with red highlights on white interiors.
Source
Frequently Asked Questions
- What colors does Dow use in its presentations?
- Dow's Investor Day (2024) uses a 5-color palette: Dow Red (#E80033) for diamond logo / accents, Slate Blue (#46586B) for diagonal field, White (#FFFFFF) for upper field, Teal Wave (#40C1AC) for material renders, Cream (#F0E9DC) for serif title tone.
- What fonts does Dow use in its slides?
- Headings: Bold serif title in cream on slate — distinctive among peers; similar to Source Serif 4. Body: Clean sans for interior content.
- What is the presentation design style of Dow?
- The deck's visual style is diagonal, material, serif-accented, composed. Hard diagonal split; logo centered in the white upper-right, serif title lower-left on slate, teal waves at the seam.
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