Automotive

From Automaker to Platform Innovator

General Motors · 2021

An electric-future automotive deck. Bright GM blue gradients, rounded corners, and EV renders signal the pivot from legacy metal to software and batteries.

Build in Plus AI

Design System

Color Palette

GM Blue

#0170CE

Primary accent

Sky Blue

#45A5E6

Gradient / secondary

Midnight

#0F1D2E

Dark backgrounds

Cloud Gray

#E9EEF3

Light panels

White

#FFFFFF

Text on dark / backgrounds

Typography
Headings
Overpass (GM brand font, free on Google Fonts), bold with rounded terminals
Body
Overpass at regular weight
Notes
Sentence-case headlines; blue gradient text treatments on hero statements.
Visual Style
ElectricOptimisticModernRounded
Layout

Alternating dark and light slides with rounded-corner cards and centered hero claims.

Imagery

EV and platform renders, battery close-ups, and lifestyle driving photography.

Charts & Data

Rounded bar charts and stat tiles in blue tints on light gray panels.

Frequently Asked Questions

What colors does General Motors use in its presentations?
General Motors's Investor Event (2021) uses a 5-color palette: GM Blue (#0170CE) for primary accent, Sky Blue (#45A5E6) for gradient / secondary, Midnight (#0F1D2E) for dark backgrounds, Cloud Gray (#E9EEF3) for light panels, White (#FFFFFF) for text on dark / backgrounds.
What fonts does General Motors use in its slides?
Headings: Overpass (GM brand font, free on Google Fonts), bold with rounded terminals. Body: Overpass at regular weight.
What is the presentation design style of General Motors?
The deck's visual style is electric, optimistic, modern, rounded. Alternating dark and light slides with rounded-corner cards and centered hero claims.

Recreate this look in Plus AI

Download the design spec and generate a fully styled deck in minutes.

Build in Plus AI